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Posted on  July 8, 2024 under  by Ayush Maurya

What is IPO in Share Market; How to invest in IPO

Investing in the stock market can be a rewarding experience, but it often comes with a lot of jargon that can be confusing, especially for new investors. One term you might have come across is "IPO." So, what is IPO? An Initial Public Offering is when a private company decides to go public by offering its shares to the general public for the first time. This process not only allows the company to raise capital but also provides an opportunity for investors to become part-owners of a potentially lucrative business.

In this comprehensive guide, we will delve into the world of IPOs, explore how they work, who can invest in them, and the benefits and risks involved.

What is IPO in Share Market?

IPO stands for Initial Public Offering in the share market, is a process where a private company offers its shares to the public for the first time. This transition from a private to a public entity enables the company to raise capital from a broader pool of investors. The funds raised through an IPO can be used for various purposes, such as expanding operations, paying off debt, or investing in new projects. For investors, an it represents an opportunity to invest in a company’s growth potential from the ground up.

The process begins with a company seeking approval from regulatory authorities, such as the Securities and Exchange Board of India (SEBI) in India. Once approved, the company collaborates with investment banks to determine the share price and the number of shares to be offered.

Participating in an IPO in share market allows investors to buy shares at the offering price before they become available on the secondary market. This can be advantageous if the company's stock performs well after listing, potentially leading to significant returns. 

Types of IPOs

When a company decides to go public, it can choose between two main types of IPOs in the share market: Fixed Price Offering and Book Building Offering.

1. Fixed Price Offering

A Fixed-price IPO is a type of offering where the company sets a specific price for its shares before making them available to the public. This fixed price is determined by the company and its underwriters based on factors such as the company’s financial health, market conditions, and investor demand. Investors know the exact price they must pay for the shares at the time of application.

In a fixed-price offering, the share demand becomes apparent only after the issue closes. This type of IPO requires investors to pay the full price of the shares upfront when they apply. The advantage for investors is the certainty of the share price, but the risk lies in the lack of immediate feedback on demand, which can affect post-listing performance.

2. Book Building Offering

The Book Building Offering is a more flexible and dynamic approach to pricing an IPO. In this method, the company provides a price range, known as the price band, which typically spans 20% between the lowest price (floor price) and the highest price (cap price). Investors place bids within this range, specifying the number of shares they want to buy and the price they are willing to pay.

The final share price is determined based on the bids received from investors. This process allows the company to gauge the market demand and investor sentiment more accurately. It also allows investors to influence the final pricing based on the perceived value of the shares. The Book Building Offering can lead to a more efficient price discovery process, potentially resulting in a fairer valuation of the company's shares.

How does IPO Work?

An Initial Public Offering (IPO) is when a private company goes public by selling its shares to the general public. Here’s a concise overview of how an IPO works:

1. Pre-IPO Preparations

The company decides to go public to raise capital for expansion, pay off debt, or improve its market credibility. It hires investment banks, known as underwriters, to assist with the IPO process. The underwriters help prepare the Draft Red Herring Prospectus (DRHP), detailing the company’s business, financials, and risks.

2. Regulatory Approval

The DRHP is submitted to regulatory authorities like the Securities and Exchange Board of India (SEBI) for approval. SEBI reviews the document to ensure transparency and investor protection.

3. Marketing and Roadshow

Once approved, the company and underwriters market the IPO through a roadshow, presenting it to institutional investors to generate interest. This phase involves sharing insights into the company's business model, growth prospects, and financial health.

4. Pricing and Bidding

In a Book Building Offering, a price band is set, and investors bid within this range, indicating the number of shares they want and the price they’re willing to pay. The final price is determined based on demand. In a Fixed Price Offering, the price is pre-set and disclosed upfront.

5. IPO Launch and Allocation

After finalizing the share price, the company allocates shares to investors. The shares are then listed on a stock exchange, such as the NSE or BSE in India, where they begin trading publicly. The stock price can fluctuate based on market demand on the listing day.

Who Can Invest in an IPO?

Investing in IPO in share market is open to various types of investors. Here’s a breakdown of who can participate:

Institutional Investors

These include entities like insurance companies, mutual funds, and pension funds. Underwriters sell large blocks of shares to these clients at attractive prices before the IPO. Institutional investors usually get about 50% of the shares, which helps ensure minimal volatility on the listing day due to lock-up contracts ranging from 90 to 180 days.

High Net Worth Individuals (HNIs)

HNIs are individual investors who invest more than INR 200,000. Their share allocation is proportionate, typically falling between 10% and 15%. HNIs often have the financial capacity to make larger investments and are thus given a separate quota.

Retail Investors

Retail investors are those who invest up to INR 200,000 in an IPO. This category includes a broad range of individual investors, and the allocation for retail investors is around 35%. SEBI’s regulations ensure that the allotment process favours maximum participation from retail investors. To invest, one must have a Permanent Account Number (PAN), a valid demat account, and preferably a trading account to sell shares post-listing.

How to invest in ipo

Steps to Apply for an IPO

  • Ensure You Have a Demat and Trading Account: Open a combined demat and trading account with a reliable stock broker like Lakshmishree.
  • Choose the IPO: Review the company's details and financials by selecting the IPO you want to invest in.
  • Place Your Bid: Log into your trading account, navigate to the IPO section, and place your bid.
  • Use ASBA (Application Supported by Blocked Amount): Block the application amount in your bank account until shares are allotted.
  • Submit Your Application: Review and submit your application details accurately.
  • Check Allotment Status: After the subscription period ends, check the allotment status on the stock exchange website or through Lakshmishree’s portal.
  • Trade the Shares: If allotted, trade the shares on the listing day using your trading account.

Benefits of Investing in an IPO

  • Potential for High Returns: IPOs often offer significant growth potential, allowing early investors to benefit from stock price appreciation as the company expands.
  • Early Entry into Promising Companies: Investing in it lets you be among the first shareholders of a company that might become very successful.
  • Portfolio Diversification: Adding IPO shares to your portfolio can diversify your investments, spreading risk and potentially increasing overall returns.
  • Price Advantage: Investors may get shares at a lower price before they start trading on the open market, which can lead to immediate gains if the stock performs well.
  • Public Disclosure: Companies going public must disclose detailed financial information, providing transparency and allowing investors to make informed decisions.

Disadvantages of Investing in an IPO

  • High Risk and Volatility: It can be highly volatile and risky. The stock price can fluctuate significantly after the listing, leading to potential losses.
  • Limited Information: Unlike established companies, they offer limited historical data, making it harder to predict future performance.
  • Possibility of Initial Loss: If it is overvalued or market conditions are unfavourable, the stock price might drop below the initial offering price, resulting in losses for early investors.

Why Do Companies Offer an IPO?

Companies offer IPOs for several important reasons:

  • Raising Capital: The main reason is to generate funds. This capital can be used to expand business operations, develop new products, enter new markets, or pay off debts.
  • Providing Liquidity: An IPO allows existing shareholders, including founders and early investors, to sell their shares on the public market, offering them liquidity.
  • Enhancing Brand Recognition: Going public boosts a company’s visibility and credibility. Being listed on a stock exchange can attract more customers, business partners, and talented employees.
  • Determining Market Valuation: An IPO helps establish the company's market value. The share price on the stock market reflects public perception and can be useful for future fundraising and mergers.
How to invest in ipo

Key Terms in IPO

Understanding key terms related to an IPO in the share market can help investors make informed decisions. Here are some important terms:

1. Grey Market Premium (GMP): The Grey Market Premium is the price at which IPO shares are traded in the grey market before they are officially listed on the stock exchange. It indicates investor sentiment and potential listing gains.

2. Cut-Off Price: The cut-off price is the final price at which shares are allocated to investors in a Book Building IPO. Retail investors often apply at the cut-off price, which represents the highest price within the price band.

3. High Net-Worth Individuals (HNI): HNIs are individual investors who invest more than INR 200,000. Their share allocation is proportionate, and they usually have a separate quota.

4. Face Value: The face value is the nominal value of a company's share, as stated in the company's charter. It differs from the market value and calculates the company's equity share capital.

5. Price Band: In a book-building IPO, the price band is the range in which investors can place bids. The floor price is the minimum bid price, and the cap price is the maximum bid price.

6. Underwriters: Financial institutions like investment banks help the company with the IPO process. They buy shares from the company and sell them to the public, assuming the risk of selling all the shares.

7. Lot Size: The lot size is the minimum number of shares an investor can apply for in an IPO. It ensures that shares are sold in manageable units.

8. Oversubscription: Oversubscription occurs when the demand for an IPO's shares exceeds the number of shares available. This is usually a positive sign, indicating strong investor interest.

9. Lock-Up Period: The lock-up period is a timeframe during which major shareholders, like company executives and institutional investors, are restricted from selling their shares. This helps stabilize the stock price post-IPO.

10. Application Supported by Blocked Amount (ASBA): ASBA is a mandatory payment method for IPO applications in India. It allows the application amount to be blocked in the investor's bank account until the shares are allotted, ensuring funds are only debited if the shares are allocated.

Factors to Consider Before Applying for an IPO

Before investing in an IPO, it’s essential to evaluate several key factors to make an informed decision:

  • Company’s Financial Health: Review the company’s financial statements, including revenue, profit margins, and debt levels. Strong financial health indicates a more stable investment.
  • Market Conditions: Assess the overall market environment. Favourable market conditions can lead to better performance of the IPO.
  • Management Team: Evaluate the experience and track record of the company's leadership team. A strong management team can significantly impact the company's success.
  • Pricing and Valuation: Compare the IPO pricing with industry peers. Ensure the valuation is reasonable and not overly inflated.

What is IPO Cycle with Example

The IPO cycle refers to a company's various stages, from deciding to go public to the shares being traded on the stock exchange. Here’s a breakdown of the cycle:

  • Decision and Preparation: The company decides to go public and prepares the necessary documentation, including the Draft Red Herring Prospectus (DRHP).
  • Regulatory Approval: The company submits the DRHP to a regulatory body, like SEBI in India, for approval.
  • Marketing and Roadshow: The company and underwriters market the public offering to potential investors through a roadshow.
  • Pricing and Bidding: For Book Building an IPO in Share Market, investors place bids within the price band. The final price is set based on these bids.
  • Allocation and Listing: Shares are allocated to investors, and the company is listed on the stock exchange.

Example: Let’s consider the IPO of Zomato in 2021. Zomato decided to go public to raise capital for business expansion. After preparing the DRHP and receiving SEBI’s approval, they marketed the IPO through a roadshow. Investors placed bids within the price band and determined the final price. Zomato’s shares were then listed on the stock exchange, allowing public trading.

What is Grey Market in IPO?

The Grey Market in IPOs is an unofficial market where public offerings are bought and sold before they are officially listed on the stock exchange. Here’s a quick overview:

  • Grey Market Premium (GMP): This is the price at which the IPO shares are traded in the grey market. It often indicates the expected listing price of the shares.
  • Informal Trading: Transactions in the grey market are based on mutual trust and are not regulated by any legal framework. It operates outside the official market.
  • Investor Sentiment: The GMP can provide insights into investor sentiment and the potential performance of the public offering on the listing day.

The grey market can give investors an early indication of the demand for the IPO shares and the likely performance upon listing.

How to invest in ipo

Can Anybody Invest in an IPO?

Yes, anyone who meets the basic requirements can invest in an IPO. Here’s what you need:

  • PAN Card: A Permanent Account Number (PAN) issued by the Income Tax Department of India.
  • Demat & Trading Account: A demat & trading account to hold the shares electronically and to place bids and trade shares.
  • Age Requirement: You must be an 18+ to enter into a legal contract.

These requirements ensure that the investment process is transparent and regulated, making it accessible to a broad range of investors, from retail investors to high net-worth individuals (HNIs).

Is an IPO a Good Investment?

Investing in an IPO can be a good decision, but it comes with its own set of risks and rewards. Here’s what you need to consider:

  • Potential Rewards: It offers the potential for high returns if the company performs well. Early investors can benefit from the company's growth as it expands and increases in value.
  • Risks: They can be volatile, and the stock price can fluctuate significantly. There is limited historical data, which makes it challenging to predict future performance accurately.
  • Long-Term Perspective: Investors with a long-term perspective may benefit more from IPOs as the company matures and stabilizes in the market.
  • Research: Thorough research and understanding of the company’s fundamentals are crucial before investing.

Conclusion

Understanding what is IPO is crucial for making informed investment decisions. From knowing the different types of IPOs to understanding the application process and key terms, being well-informed can help you navigate the share market confidently. Whether you are a retail investor or an HNI, participating in an IPO can offer exciting opportunities to grow your investment portfolio.

Frequently Asked Questions

1. What is the full form of IPO?

IPO stands for Initial Public Offering. It is the process by which a private company offers its shares to the public for the first time.

2. How is IPO price determined?

In a Book Building public offering, the price is determined based on bids received from investors within a specified price band. In a fixed-price offering, the price is pre-set by the company and its underwriters.

3. Can individuals invest in IPOs?

Yes, individual investors can invest in IPOs, provided they have a PAN card, a demat account, and a trading account.

4. What happens after the IPO?

After the shares are listed on a stock exchange, and investors can trade them in the secondary market. The company's stock price can fluctuate based on market conditions and company performance.

5. How can one sell IPO shares?

To sell IPO shares, investors need to use their trading accounts. They can place a sell order through their stock broker’s platform, and the shares will be sold at the prevailing market price.

Disclaimer: This article is for educational purposes only and should not be considered financial advice. Always conduct your research and consider consulting with a financial advisor before making any investment decisions.
Ayush Maurya

Written by Ayush Maurya

Ayush is a seasoned financial markets expert with over 3years of experience. He has a passion for breaking down complex financial concepts into simple, digestible terms. Through his 50+ articles, Ayush has helped countless individuals navigate the often intimidating world of finance.

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