₹ 14880
₹440- ₹465
32
₹651
40
8 Aug 2024
Download12 Aug 2024
13 Aug 2024
Application Details
Brainbees Solutions, the parent company of FirstCry, is set to launch its Initial Public Offering (IPO) from August 6, 2024, to August 8, 2024, with the listing date scheduled for Tuesday, August 13, 2024. The face value of each share is ₹2, and the price band for the IPO is set between ₹440 and ₹465 per share. Investors can bid for a lot size of 32 shares.
The total issue size of the IPO is 90,187,690 shares, which aggregates up to ₹4,193.73 crore. This includes a fresh issue of 35,827,957 shares, raising up to ₹1,666.00 crore, and an offer for sale of 54,359,733 shares, aggregating up to ₹2,527.73 crore. An employee discount of ₹44 per share is also available.
The IPO timetable includes important dates, such as the opening date on August 6, 2024, and the closing date on August 8, 2024. The basis of allotment will be finalized on August 9, 2024, with the initiation of refunds and credit of shares to Demat accounts, both occurring on August 12, 2024. The shares will be listed on the stock exchange on August 13, 2024. For UPI mandate confirmation, the cut-off time is 5 PM on August 8, 2024.
Investors can place bids for a minimum of 32 shares, with the option to increase in multiples of the lot size. For retail investors, the minimum investment amounts to ₹14,880 for one lot, while the maximum investment is ₹1,93,440 for 13 lots. High Net Worth Individuals (HNIs) can also participate by bidding for multiple lots within the specified range.
About Brainbees Solutions Limited IPO (FirstCry)
Company Overview
FirstCry, founded by Brainbees Solutions Limited in 2010, is India’s largest multi-channel retailing platform for mothers’, babies’, and kids’ products. According to the RedSeer Report, for the year ending December 2023, FirstCry leads in gross merchandise value (GMV) within its category and has a growing presence in select international markets, including the UAE and KSA.
Platform and Services
Launched in 2010, FirstCry aims to create a one-stop destination for parenting needs, encompassing commerce, content, community engagement, and education. The name “FirstCry” symbolizes the special moment of a baby’s first cry, aiming to fill the parenting journey with joy and happiness. FirstCry’s extensive offering includes apparel, footwear, baby gear, nursery items, diapers, toys, personal care products, and more, catering to children up to 12 years old.
International Expansion
FirstCry expanded its operations internationally, establishing a presence in the UAE and KSA in 2019 and 2022, respectively, replicating its successful India playbook. According to the RedSeer Report, FirstCry is the largest specialist online retail platform for mothers’, babies’, and kids’ products in the UAE and the largest online-first platform for similar products in KSA, in terms of GMV, for the year ending December 2023.
Product Range and Brands
FirstCry offers products from Indian third-party, global, and house brands, boasting over 1.5 million SKUs from over 7,500 brands across various categories. The company’s house brands include BabyHug, the largest multi-category brand for mother, baby, and kids products in India by GMV for the year ending December 2023, according to the RedSeer Report. Other key house brands include Pine Kids, Cute Walk by BabyHug, and Babyoye.
FAQ
IPO stands for "Initial Public Offering." It's the process through which a privately-held company becomes publicly traded by offering its shares to the general public and listing them on a stock exchange for trading. This allows the company to raise capital from investors and grants individuals and institutions the opportunity to invest in and own a portion of the company.
The life cycle of an IPO, or Initial Public Offering, begins with a company's decision to go public. It involves hiring underwriters, registering with regulatory authorities, determining the IPO price, marketing to investors, and the subscription period where investors place orders for shares. After allocation and listing, shares become publicly tradable, and the company enters the secondary market. Ongoing reporting and corporate governance are crucial as the company continues to operate as a publicly-traded entity. The IPO aims to raise capital for growth and provides investors with opportunities to trade shares in the company.
An IPO (Initial Public Offering) is when a private company goes public by selling shares to the public. Investors buy these shares, giving them ownership in the company. It's a way for companies to raise capital and expand. The process involves underwriters, regulatory filings, setting the IPO price, and marketing to investors. After the IPO, shares can be traded on a stock exchange. IPOs offer opportunities and risks, so investors should research and consider carefully.
"Upcoming IPOs" refers to initial public offerings that have been announced by private companies but have not yet occurred. These are companies that plan to go public in the near future by issuing shares to the public and listing them on a stock exchange. Investors often keep an eye on upcoming IPOs as they represent opportunities to invest in companies at their early stages of public trading, potentially capturing growth potential. These offerings are typically accompanied by significant media and investor attention as they approach their launch dates.